Manchester United are seeking a replacement for the embattled US banking firm AIG, which has confirmed it will not be renewing its sponsorship contract when it expires next year.
Current front-runners for the contract are said to be Air Asia, Sahara, and Saudi Telecom.
Hexagon Global Corporate Enterprises briefly considered the opportunity:
However four considerations decided us against it.
- We at Hexagon are perfectly happy with our corporate sponsorship of the Hector’s dolphin, and other endangered sea mammals. This campaign is far more in line with our corporate values.
- The name is too long to fit comfortably on the shirts.
- Endangered dolphins have never been accused of being overpaid rock-stars who fall over in the penalty box far too often.
- Hexagon Corporation’s business proposition is around offering good products cheaply; being unassuming; and doing business completely without guile. In this context association with Manchester United would be ‘off message’ for us.
The rarest dolphin in the world